DuWop, DuWop, DuWop.
Sorry, I just like saying it.
My Holy Grail quest has always been The Quest For The Perfect Undereye Concealer. I think concealer might be the single hardest product to buy. (Well, the actual buying isn’t so hard — you hand over your money, and they give you the product in a little bag, and you walk out the door. It’s the stuff that comes before the buying that’s hard — which is to say, the choosing, and the trying, and the squinting in the mirror. That stuff.)
I checked this out at Sephora because it was featured in Allure magazine’s Best of Beauty listings, and I thought it was intriguing. The top section contains a “treatment paste,” which is almost the consistency of a cream blush, to be applied to the dark circles, and the bottom section contains a concealer that goes over it. It comes in only three shades (light, medium, and dark), and when I looked at the testers at Sephora I had to ask the saleswoman (twice) whether she was sure there hadn’t been a mistake in the labeling. Allure generously describes the treatment paste as “salmon-colored,” and all I can say is that if Allure thinks that is what salmon looks like, I am not eating dinner at their house. It is considerably darker than salmon — not quite as dark as terracotta, but not too far off. The color of the concealer portion also looked much darker than the “light” shade it was supposed to be (hence my interrogation of the hapless saleswoman). So it was with a healthy amount of skepticism that I patted some of the not-salmon treatment paste onto my dark circles and then covered it up with the not-light concealer.
I’ll be damned if the stuff didn’t work.
I was nothing short of astonished. That treatment paste is as dark as my dark circles. I suppose I thought it was going to lighten them, but it only changed their color from purple to not-salmon. But the concealer covers the whole thing up brilliantly. Brilliantly! And it does blend into my regular foundation, so although it looked dark to me in the pot, it was fine on my face. I do wish that the default application method for the concealer pot weren’t “repeatedly stick your finger in it, thereby potentially transferring bacteria with every application,” but once I’ve figured out how much I need to apply I can scoop that amount out from the pot with a little plastic stick onto the back of my hand and then apply from there.
And, it lasts all day! Really. All day. There seems to be no end to the amazingness of this product.
You must test it for yourself, though; I do think that the shades will not work on some people. Also, you’ll have to make sure that the undereye skin is well-moisturized before you apply this; it’s far from the most moisturizing concealer I’ve used, which is a concern for me as I tend to be dry (especially in the winter).
Shopping Tip: If you’re buying concealer (or anything) at Sephora, do not use the softly lighted mirrors they have scattered throughout the makeup section to check color, coverage, or texture. You could put ketchup on your face and it would look good in those lights. Instead, head over to the perfume displays, which are on mirrored walls with bright neutral white lighting. It’s much less flattering, so it’s much better at showing whether or not a product is the right color or coverage for you. Also, unfortunately, many of us have this color and strength of lighting in the workplace, so you should have some idea of what the product would look like in an actual workday setting. (You can also go outside and check to see how the product looks in daylight, but this is too much trouble for a lot of people. Also, if you’re an iPhone owner, there are apps that effectively turn the iPhone into a flashlight by simply making the screen go white; you can hold these close to your face in a badly-lit store and it will give some improvement, though not much.)
Price/Value Ratio (high-end: poor/fair/good/excellent): good
Purchase again? Yes
(Have you used this product? Love it? Hate it? Want it? Let us know in the comments!)