Review: Laura Mercier Metallic Creme Eye Colour (all shades)

By Voxy  

Dear MUFE Aqua Creams: Pthhhhhhbbbbbt.

Yeah, that’s right, I said it. You wanna take it outside? Do you? Do you?

Laura Mercier Metallic Creme Eye Colors are everything MUFE Aqua Creams should have been but weren’t. I know some of you are fans of the Aqua Creams, but I had terrible luck with them. The LM products apply easily (though see below for brush-related caveat), are well-pigmented, stay in place all day over primer, and are not so frosty that people run to get their hats and mittens when they see you coming.

I probably walked right past these in Sephora countless times. There are not very many shades, so they take up only a teeny-tiny area of shelf space, and the packaging is simple, utilitarian, and un-flashy. The word “metallic” in the title was also a turn-off, since the problem with so many cream eyeshadows is that they are overly metallic and frosty. To wit: Benefit Creaseless Creams, commonly acclaimed as faboo, are so metallic that you might as well spray aluminum on your eyelids. You can get away with that if you’re under 25, but for the rest of us, these are difficult to pull off in a work-appropriate manner unless your work is as a greeter at an alien-abduction-prevention facility in New Mexico.

So I don’t know what prompted me to swatch one of these in-store one day, but I almost bought all five colors right then. LM is known for her sophisticated approach to neutrals, and these are excellent examples. The five colors available are: Burnished Copper (a medium-dark chocolate color that is not at all orange, as the name might suggest), Rose-Gold (pink-tinged gold leaning slightly towards new-penny color), Gold (neutral gold), Alloy (an unusual silver-gold-taupe color), and Platinum (which is a little pinker than its name would imply). Burnished Copper I bought on the spot; I came back a few weeks later for Rose-Gold and Platinum, and I will be picking up Gold and Alloy in the Sephora F&F sale starting on Friday.

Burnished Copper is the most universally flattering shade, I think; it will suit both warm- and cool-toned complexions. I’m cool/pink-toned, and I can carry off all the shades, even the warmer ones; I suspect the only one that might be problematic for warm/yellow-toned complexions might be Alloy. I’d test this one before buying, but remember to walk out of the store and look at it in natural light. In the lighting in Sephora, it looks pretty funky, but when I looked at the swatch in natural light it was gorgeous. These can be used as eye colors in and of themselves, as liners (Burnished Copper in particular makes a beautiful liner), or as bases for the application of other colors.

Caveat: The brush makes all the difference in application. Laura Mercier sells a brush that they say is made specially for these creme shadows. Don’t buy it. It’s basically a flat concealer brush, and the problem is that a brush like this does not do a very good job of applying the product evenly or buffing it out. I use Sephora’s Professionel Platinum Creme Eye Shadow Brush #25 ($18), which has a rounded dome-like brushhead that does an excellent job of blending and buffing. It is much easier to work a brush like that in little circles than it is to try the same thing with a flat-headed concealer brush. The product comes out of the tube through a tiny hole, and you can immediately soften it by swirling the brush a little bit on the flange, much as you would on an artist’s palette, so that you’ve already evened out the color before you even apply it to your eyelid. (A regular angled or straight liner brush works just fine if you want to use these shadows as liners.)

I only wish she offered more shades; Laura Mercier does have some lovely non-neutral colors and I hope that she comes out with some of those shades in this formula.


L-R: Platinum, Rose Gold, Burnished Copper

Top: Gold; Bottom: Alloy. I took these outside the Sephora store in the mall with my iPhone camera, so they’re not as good. Both Gold and Alloy look more cool-toned in real life.


Laura Mercier Metallic Creme Eye Colour: $22

Provenance: Purchased.

Price/Value Ratio (high-end: poor/fair/good/excellent): Good.

Purchase again? Yes, but you use so little it’ll be a long time till I’m ready for a replacement.

(Have you used this product? Love it? Hate it? Want it? Give a holler in the comments!)

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  1. avatar a biologist
    Posted October 20, 2010 at 1:19 pm | Permalink | Reply

    ooooh. Just in time for my wishlist for the sale. I’m thinking Burnished Copper or Alloy.


  2. avatar Ranganathan
    Posted October 19, 2010 at 7:54 pm | Permalink | Reply

    Oh, so much WANT for the burnished copper and the rose gold. I’ve never used a creme eye color though…


    • avatar Voxy
      Posted October 19, 2010 at 10:03 pm | Permalink | Reply

      These are really very easy to use. The right brush is key, though; it makes an enormous difference. I would start with the burnished copper and try it as a crease color. You will soon get the hang of how to blend it out; practice on your hand first and you will see how easy it is.


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